Remain on task

November 5, 2009

One of the most difficult things that fundraisers need to do is to remember what activties will generate short or long-term returns for the university, college or not-for-profit that you work for. Carve out time each day that is focused on the long-term return. Write a thank you note, research a new lead, read the local business journal and identify five new people that you want to meet next week.  Then pick up the phone or write a note to mention that you saw them in the journal, congratulate them on work well done, or their benefit to the communtiy in which you live. Each day if you give out positive and genuine caring to the communtiy that you serve, it will come back to all!  The activity always pays off.  Remember, this is not rocket science, just hard work.